If you are planning an event or function you may be wondering how to choose an event theme. there are many elements and details to consider when choosing your event theme. the theme should be largely dependent on purpose of your event, the venue of your event, and who's coming to the function.
The aim Firstly, you should be asking yourself what the aim of your event is. if it is for a certain cause or charity, consider choosing an event a line directly with the cause. if it is a corporate or work function, it might be an idea to keep the theme light and simple. it's important to not get caught up in the theme details, and always keep the aim of the event in the back of your mind. The location The location and venue of the event will also have an impact on the options for the theme. It may possibly limit the themes to choose from, simply because it won’t fit or match the venue. For example, a beach party may not be the right theme for anywhere that isn’t the beach. Make sure your event theme compliments the venue and uses its facilities to the best of their abilities. The Attendees The audience and guests you want to attract to your event will guide you while choosing a theme. If the guests are young families, keep the theme kid friendly. If the guests are business professionals, probably skip the circus dress up theme. The Budget The budget of your event will also likely guide your theme. Ask yourself, does your budget have the funds to hire the exotic venue, decorations and entertainment? Make sure to keep your theme within budget to avoid any issues down the line!
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Planning an event can be an overwhelming process. You’ve got to think about the venue, the date, the supplies, the guests and the prospects of entertaining those guests. There are a million things to consider when organising the big day, and while you want it to go smoothly, you also want your guests to have unforgettable time. That should be your main goal – to impress your guests.
We’ve put together more events than we can count. As a team, we’ve helped create memories from every different type of brief. Over the years we’ve found merit in a few ways to blow away guests and keep them talking about the event for weeks. Here are our top tips on creating an unforgettable event. First Impressions Count Pour time, energy and effort into creating an unforgettable entrance. Ideally, you want your guests to be wowed from the moment they enter the event. The entrance to the event should be the talk of the party, so make it grand. Roll out a red carpet, have someone greeting them as they enter, and serve them cocktails as they arrive with promotional staff or event waiters. Putting the effort into the first impression will certainly set the mood high for the guests, which brings us to… Create an Ambience Once the guests have arrived, make sure the mood is set. Create an ambience that will keep the spirits high and the guests intrigued. We recommend having a designer come in and create a space with light, art and colour that will help set the mood. Keep the space busy and flowing, whether it’s with staff or other guests – you don’t want an empty looking venue. Entertain Your Guests Whether you’re hosting a private function or a work event, consider having some form of entertainment for your guests. The average event will last for a few hours, so you want to keep your guests occupied with something engaging to avoid them leaving early. Often having entertainment like actors, magicians, acrobats will give off a more personalised, interactive experience. Putting on an event for business requires a lot of planning, resources and time. It’s a large investment, and you’re going to want a high turn out to make it worthwhile. There’s no point in pouring so much time and money into a work event if your target audience isn’t going to attend. The key to having your target guests actually come to your event and engage is to arouse intrigue and curiosity, and have the guests wanting to learn more and take part.
Our team have over 25 years of experience in event planning and management and have fine-tuned a formula that is successful in getting a good turnout at each event. Sure, it is largely dependent on the brand, the target guests and some exterior elements, but we’ve also found there are some great ways to getting the right people to attend the event.
Choosing a good location and venue will help out immensely when trying to reach your target audience. The venue will determine the demographics of those attending, so consider this when choosing your location to hold the event. For example, if your target audiences is young families, do it in a community that is inviting and where a large number of families reside. Make sure the venue is easily accessible, for both car parking and public transport.
If your company is having an event and you have access to your customers, invite them. Here you are being provided with a direct link to your target audience, so use it! Invite your existing customers and encourage them to bring friends and family along too!
People get excited about an event if there is a sense of exclusivity and they are being offered something. Discuss with your Event Management Sydney team how you can integrate incentives to those who will be attending your event. Offer a discount, free gift or incentive with a purchase of your product to draw them into being a regular customer |
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